With over twenty-six million matches per day, eighty percent of Tinder users are looking to find a meaningful, long-term relationship. Sean Rad, CEO and Founder of Tinder has affirmed his application is the best and most efficient way for you to meet someone new.
Tinder has circulated around 194 countries including Australia, the sixth highest Tinder user in the world. Fifteen percent of the population in Australia is using the app as a basis for finding new people around them. Australian dating expert Melanie Schilling says “the key to finding long-term love on a screen is choosing the correct medium and being up front about your needs”.
Disregarding this statement from Melanie, Mr Rad stated at the web conference in Dublin, “Tinder users are looking for long-term love, not just casual sex”.
Nancy Jo Sales, a Journalist at Vanity Fair has called this period in our lives right now ‘The Dating Apocalypse‘ where the rise of internet has created a major transition into ‘sex crazy individuals’ looking for fun. She compares Tinder, OkCupid and other dating applications to online shopping, where users can swipe through profiles hoping to find the best ‘fit’.
On The Streets:
Warrick, aged in his late thirties does not use Tinder but he know’s many of his students use it in his classroom. He personally thought the application was intended for people out of his age range as he stated “not many people my age are looking for a hookup”.
Emma, aged twenty-five has used Tinder once earlier this year, but she did not like the awkward setting it makes for the date. She recalled her previous date had no romantic spark and when they had a conversation “there was no real good vibe happening between us”. She no longer uses the application.
Rafael, aged twenty-five also uses the application quite frequently since he installed the app three months ago. He does not go on dates with his matches, he simply uses it when he has free time and scrolls through numerous woman.
With big-time celebrities such as Cara Delevingne, Lilly Allen and Britney Spears signing up for the application, the increased demand for Tinder is soaring. The casual dating field has also sparked an interest for Hilary Duff as she recently divorced Mike Comrie late last year. She had confessed to Ryan Seacrest’s radio talk show his name was Tom and they had gone bowling together with a few friends they had both brought along. Regarding her experiences on Tinder, she was inspired to make a music video for her newly released album ‘Breathe in, Breathe Out’.