AIR JORDAN 1 RETRO HIGH THE RETURN ‘GYM RED’
Launch: SATURDAY, NOVEMBER 21, 2015
Time: 10:00 AM EST
The Jordan 1, High the Return “Gym Red” edition is now here and its classic appeal will surely mesmerize shoe lovers from all over the world. Jordan 1 will hit the online stores on Nov. 21, Saturday and the exclusive brand of shoes will be available on Nike.com.
The official Nike website quotes, “During the 1985/1986 season, a broken foot couldn’t deny His Airness with a playoff push. Deciding between shoes, the Air Jordan 2 featured more support and cushioning but the Air Jordan 1 was what he was more comfortable in. Finding a common ground for his return, the Air Jordan 1 High The Return was created. Featuring the upper of the Air Jordan 1 and the tooling of the Air Jordan 2, get this classic and timeless color-way on November 21 at Nike.com.”
The Air Jordan Brand was designed by Michael Jordan himself and collaborated with Peter Moore and Buce Kilgore. The Air Jordan 1 was first released in 1984 and has come a long way since.
The Air Jordan evolved from the original basketball shoes to models for different uses, including I-XXIII. Air Jordan has sponsored active NBA players like Chris Paul, Blake Griffin, Ray Allen, Kawhi Leonard, Russell Westbrook, and Carmelo Anthony. They also endorse Nike Air Jordan products. Also they sponsor other leagues such as the MLB, NFL, NASCAR and the WNBA.
Earlier this month Nike celebrated the 30th anniversary of the Jordan Brand Franchise with a premium update of the iconic original. “AIR JORDAN 1 PINNACLE BAROQUE BROWN” featured an exquisite full grain leather upper in a distinct Baroque Brown with its hardware dipped in precious metal. “The 24K gold-plated eyelets, lace dubrae and lace tips gleam along with the Wings, tongue and heel logos following suit,” quoted the official website.