The Emoji Movie plot has been confirmed recently by Sony Pictures Animation. This is expected to be another interesting creation by the studio in the coming years.
Since the modern movie makers are coming with so many creative ideas these days, viewers do have high expectations from them. In such scenario, “The Emoji Movie” is going to be another blow of a big screen adaptation of an out-of-the-box idea.
Sony officially announced the original animated feature at the 2016 CinemaCon in Las Vegas, with a glimpse of what exactly the studio aims to show to the audience.
The studio considers “The Emoji Movie” as a major branding chance. The film will take place within the digital world of a smartphone. On top of that, Sony is trying for the makers of popular existing apps to join up as commercial partners on the project so as to see their products featured as part of the story-line, says Screenrant.
The set up of this digital-world-inspired movie looks close to that of earlier “digital world” films like Tron and Wreck-It-Ralph, but relocated into the language of smartphones. Sony Pictures’ Animation president, Kristine Belson explained, “Inside your phone, there’s a secret world– and we enter through the text app where we discover Emoji Valley, where the industrious Emoji live and work.”
The plot: The story of The Emoji Movie will revolve around the main characters (most probably the Smileys) leaving Emoji Valley in search of the broader world of their phone’s home screen. This adventure makes them discover that they can enter the other worlds that exist within each individual app. As said by Belson, this will involve imaginative circumstances such as the Emoji riding boats on an actual stream representing the world of the music-streaming app.
The Wrap reveals that digital music service Spotify has already closed a deal for their service to sponsor this part of the film. In the same presentation, Sony’s chairman Tom Rothman said,“We have a number of power brands returning re-launching or being reintroduced — and yet at Sony we also believe that it is vital to maintain a commitment to originality.”
The Emoji Movie is currently set to hit the U.S. theaters on Aug. 11, 2017.